Two hands with rings and bracelets holding a cup

About My Jewellery

Building an inspiring brand together

Rooted in the summer of 2011, My Jewellery is here to celebrate life with you. What started as a passion project founded by Sharon Hilgers has grown into an omnichannel brand with a strong and vibrant community. As the #1 fashion jewellery brand in the Benelux, with a growing global following, we go beyond selling products: we create moments, connections, and memories to cherish.

With a touch of summer at heart, we believe in positivity, confidence, and celebrating every moment, big or small. Inspired by shared adventures, meaningful connections, and joyful experiences, we design in-house jewellery and wardrobe essentials that empower, uplift, and add a little sunshine to everyday life. Our motto says it all: What are you celebrating today?

How it all started

2011 2013 2015 2019 2020 2021 2023 2024 2026
Sharon Hilgers, de founder en eigenaresse van My Jewellery, die op een blauw kleedje op het strand haar zelfgemaakte sieraden verkoopt aan een jongetje in een voetbalshirt en zwembroek. Ze houdt een sieraad uit naar het jongetje en lacht naar hem. Je ziet het blauwe kleed vol liggen met sieraden en daar achter het zand.

Sharon Hilgers founded My Jewellery from her student room in the summer of 2011.

Een oude foto van het My Jewellery Hoofdkantoor waar je vier collega's hard ziet werken. Het is een hele witte ruimte, met witte tafels, stoelen, kasten en muren. Op de achtergrond zie je en grote roze koelkast en op de tafel zie je veel displays staan van sieraden waar de collega's aan werken.

Sharon opens the first office for the six employees who have since joined the team.

Sharon Hilgers, de founder en eigenaresse van My Jewellery, die de allereerste Boutique winkel in 's-Hertogenbosch viert samen met twee collega's (Jasmijn en Megan) met een fles champagne. Ze staan alledrie met 1 arm in de lucht en hebben grote glimlachen op hun gezicht. Ze staan voor de etalage van de nieuwe winkel

We open the first Boutique in ‘s-Hertogenbosch, the Netherlands.

De buitenkant van het My Jewellery Hoofdkantoor in 's-Hertogenbosch. Het is een donkergrijs pand met drie verdiepingen en verschillende ramen. Aan de rechterkant zie je een magazijn en aan de linkerkant zie je geparkeerde auto's staan

We move to a new Headquarters and distribution center in ‘s-Hertogenbosch, totaling 5,000 m².

Het leuke team van My Jewellery samen op het jaarlijkse kerstfeest, in 's-Hertogenbosch, de successen aan het vieren van afgelopen jaar in 2023

We grow to more than 300 My Jewellery colleagues.

De opening van een My Jewellery Boutique winkel die feestelijk gevierd wordt. Je ziet op de voorgrond een uitklapbord met het logo en roze ballonnen en op de achtergrond zie je mensen in de rij staan aan de buitenkant van de winkel.

We start our international growth in Germany and Belgium with new Boutiques in Cologne and Antwerp.

Overzichtsfoto van My Warehouse, het magazijn van My Jewellery, met de stellingen vol dozen op de achtergrond en de verpakmachine en sorteermachine op de voorgrond.

We open our new Warehouse of nearly 10,000m² in ’s-Hertogenbosch.

Two colleagues are busy making jewelry in the My Jewellery Boutique Atelier shop. They smile at each other while doing this. One colleague holds up her jewelry while the other colleague is working on her necklace with two small pliers. Op de achtergrond zie je een aantal planken die vol staan met kleine bakjes met kralen in alle kleuren van de regenboog

Our first Boutique in France opens in Paris. Along with our first Atelier where customers can create their own jewellery.

Het leuke team van My Jewellery samen op het jaarlijkse kerstfeest, in 's-Hertogenbosch, de successen aan het vieren van afgelopen jaar

We grow to 60+ Boutiques and more than 1,000 employees across 4 countries.

Ambition without borders

Today, over 1,000 colleagues across our Headquarters, My Warehouse, and more than 60 boutiques in the Netherlands, Belgium, Germany, and France work together to build our brand every day. With ambitious, energetic, and passionate teams we focus on international success.

Growth is at the centre of our culture. That’s why our colleagues get the trust and freedom to discover their talents and develop them to the fullest. We work in a supportive and fast-paced environment where everyone can truly be themselves, take initiative, and keep learning every day. Are you ready to grow together?

Growing together. Celebrating together.

At My Jewellery, we believe life is all about growth and celebrating moments. Growth of people, teams, and ideas. And celebrating every success, big or small.

Our motto: “Let’s grow together”, was created to encourage each other to bring out the best in ourselves. You’ll be given the space, autonomy and trust to discover and develop your talents. Because your growth is our shared mission.

Our motto “What are we celebrating today?” invites us to show appreciation every day and celebrate life together. From major achievements to small, meaningful moments, or simply the joy of working alongside inspiring people, we appreciate it all.

My Jewellery Boutique winkel
Five colleagues playing a game

Took a look behind the scenes at My Jewellery

Candidates during the Careers Evening at the My Jewellery Boutique
Careers evening in our Boutiques
Group photo of colleagues and their mothers for Mother’s Day at the My Jewellery Atelier in Rotterdam.
Celebrating Mother’s Day at the Atelier
A meeting room at the My Jewellery Headquarters in ’s-Hertogenbosch has been transformed into a mini Boutique for the sample sale during King’s Day week. Jewellery and accessories are displayed on the table, and there are clothing racks with garments.
King’s Day Sample Sale at Headquarters
Group photo of colleagues at My Warehouse in ’s-Hertogenbosch playing laser tag.
Lasergaming at My Warehouse
Juice bar in the Bistro at the My Jewellery Headquarters in 's-Hertogenbosch with a colleague behind the counter pouring a juice.
Enjoying the Easter Breakfast Together
Students from Avans University of Applied Sciences visiting My Warehouse of My Jewellery in ’s-Hertogenbosch. A group of students wearing pink safety vests are listening to a colleague near the packaging machines.
Students visit My Warehouse
Three colleagues taking a reformer Pilates class in ’s-Hertogenbosch.
Pilates at our neighbours
Women in the showroom of My Jewellery in ’s-Hertogenbosch are looking at the new Botanical Chapter collection.
Celebrating new collections together
The Boutique team in Alkmaar wins a trip to Ibiza and celebrates with a pink cheque and their arms in the air.
Alkmaar team goes to Ibiza
Two colleagues handing out cupcakes and coffee at the My Jewellery Headquarters in ’s-Hertogenbosch.
The Love Bakery at our Headquarters
Group of interns working in the My Jewellery Atelier on their first day.
First day as an intern at My Jewellery
Nine colleagues in their sportswear ready for a yoga class at the My Jewellery Headquarters in ’s-Hertogenbosch.
Let’s beat Blue Monday together
All colleagues at the My Jewellery Christmas party in ’s-Hertogenbosch.
2025: A year full of growth & milestones
Golden Weekend at the Headquarters with the Customer Care team turning it into a little celebration moment.
Teamwork & celebrating together during Golden Weekend
A colleague speaking with an interviewer in the showroom at the My Jewellery Headquarters in ’s-Hertogenbosch for the WTFinance video about Gen Z.
Gen Z in the Spotlight at WTFinance
Het leuke team van My Jewellery samen op het jaarlijkse kerstfeest, in 's-Hertogenbosch, de successen aan het vieren van afgelopen jaar
Christmas party full of glitter, fun and 400+ colleagues
Colleagues with their children at the My Jewellery Headquarters in ’s-Hertogenbosch watching a Pieten show with Sinterklaas.
Sinterklaas visits the My Jewellery Headquarters
Twee CSR collega's staan op het My Jewellery Hoofdkantoor in 's-Hertogenbosch klaar voor het Re-Celebrate Swap Event
Re-Celebrate Swap Event: building sustainability together
Students from Koning Willem I College in ’s-Hertogenbosch standing in My Warehouse wearing pink safety vests.
Students discover My Warehouse
11 colleagues going climbing in an adventure park during a team outing. They are posing in the photo wearing harnesses and helmets.
Team outings full of energy & connection
Colleagues standing outside the My Jewellery Headquarters in ’s-Hertogenbosch during the summer drinks event with a French fries food truck.
Celebrating Successes in the Sun
A colleague giving other colleagues a training session on creating content at the My Jewellery Headquarters in ’s-Hertogenbosch.
Smarter together
Two colleagues standing outside the My Jewellery Boutique handing out pink gift bags.
Celebrating Pride together
A colleague giving a demo about her team to the other colleagues at the My Jewellery Headquarters in ’s-Hertogenbosch.
Behind the scenes with our team demos
Colleagues from My Warehouse in ’s-Hertogenbosch getting ice cream from the ice cream cart during the heatwave.
Enjoying Summer at Work
Thirteen colleagues in the My Jewellery showroom at the Headquarters in ’s-Hertogenbosch happily raising their hands in the air.
Growing together starts with My Intro
Colleagues in a meeting room at the My Jewellery Headquarters in ’s-Hertogenbosch listening to the hero meeting, where Sharon Hilgers is talking about the new collection.
Celebrating new collections together
Sharon Hilgers and Rami standing next to the Geek robot system at My Warehouse in ’s-Hertogenbosch.
Say hi to our new robots
Colleagues helping out at the My Jewellery sample sale in the Brabanthallen in ’s-Hertogenbosch.
Sample Sale: a true team effort
Photo of colleagues and their mothers making jewellery for Mother’s Day in the My Jewellery Atelier.
Celebrating Mother’s Day at the My Jewellery Atelier
A video of a group of colleagues who were treated to a dinner in celebration of their 5 or 10 year work anniversary. You can see all the colleagues together and the warm atmosphere.
Legacy Club Dinner
Four colleagues standing at the Boutique in Münster with balloons in the background.
Looking for talent in Münster
Ten colleagues in pink My Jewellery shirts covered in mud during the Viking Run 2025.
Strong together during the Viking Run
A colleague receiving a health check during the My Health Check at the My Jewellery Headquarters in ’s-Hertogenbosch.
Fit & full of energy with My Health Check
Group photo of twelve colleagues in the showroom at the My Jewellery Headquarters in ’s-Hertogenbosch.
Growth opportunities at My Jewellery
New My Jewellery interns having an introduction day at the Atelier near the Boutique in ’s-Hertogenbosch.
My Intro interns
Collage of four photos from the open day at My Warehouse of My Jewellery in ’s-Hertogenbosch.
Open day at My Warehouse
Bowls of fruit and a card that says “Let’s beat Blue Monday together!” with a smiley.
Blue Monday
Colleagues at the My Jewellery Boutique in Middelburg having a team evening and listening to the Store Manager.
Team evenings in our Boutiques
Set tables for breakfast at My Warehouse of My Jewellery in ’s-Hertogenbosch.
New Year’s breakfast
Still from the video “All You Need Is My Jewellery.” You can see the Content team dancing during the style shoot with a pink sign behind them displaying their team name.
All you need is… My Jewellery
My Jewellery Christmas party in ’s-Hertogenbosch. A group photo of all colleagues smiling at the camera.
Christmas party
Two colleagues smiling at the camera. They are sitting at a table with their laptops, and a lamp is hanging above them.
Job interviews in Belgium
Sinterklaas at the My Jewellery Headquarters in ’s-Hertogenbosch. A woman is taking a photo with her phone of children watching the Pieten show.
Sinterklaas
Collage of nine photos showing Golden Weekend at My Jewellery and how it is celebrated at the Headquarters, My Warehouse, and the Boutiques.
Golden Weekend at My Jewellery
Gym where several colleagues are doing bootcamp-style exercises.
Bootcamp training
Collage of 9 photos showing the “Make Your Own Hot Dog” station at the My Jewellery Headquarters in ’s-Hertogenbosch. You can see male colleagues making their own hot dogs.
International Men’s Day
Photo of a laptop and a pink bottle on a table on a balcony in Spain. In the background, you can see trees, blue skies, and the sea.
Workation
Collage of 9 team photos from My Jewellery team outings. They are doing different activities and smiling at the camera.
Team activities
Construction of the new My Jewellery warehouse in ’s-Hertogenbosch. Drone shot taken from above the building.
New Warehouse

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